Australian Millinery Since 1963
Cupid’s Millinery Melbourne has been making ladies fashion hats for over sixty years. Recognised in the industry for for high quality and style, our products have stolen the limelight, winning over fifty millinery and fashion awards.
Proud to be a family business which is fully Australian owned
We wholesale fashion hats, special occasion hats, cocktail hats and fascinators, casual hats, men’s city and country wear.
We specialise in wholesaling of ladies hats and fascinators for Melbourne Cup, Ascot, Derby and other racing events. We are the only company in Australia that makes custom hats for Mother of the Bride and any special occasion.
At Cupids millinery Melbourne, we understand the importance of a carefully curated inventory for your store. Elevate your customers’ shopping experience by stocking Max Alexander and Fillies Collection products. Discover the difference of offering handcrafted, Australian-made headwear from these respected brands. Contact us today to explore the wholesale possibilities that await your store.
A Family-Owned Australian Millinery Business
Cupids Millinery Melbourne is proudly a 100% Australian-owned family business. Since the early 1960s our company has focused on creating elegant, well-crafted millinery designed to appeal to modern customers while maintaining the traditions of classic hat making.
From our Melbourne base we continue to design and manufacture many of our styles locally, working with quality materials and skilled millinery techniques to produce hats and fascinators that stand out in store.
Australian-Made Millinery
Cupids Millinery is a licensed holder of the official Made in Australia certification. This licence recognises our commitment to designing and manufacturing millinery in Australia and maintaining high standards of craftsmanship.
Our collections include:
- Ladies fashion hats
- Racing fascinators
- Special occasion headpieces
- M other of the bride hats
- Casual hats
- Men’s city and country hats
Many of these designs are produced locally, ensuring quality, authenticity and reliable supply for retailers.
Millinery for Racing and Special Occasions
Cupids Millinery has long been associated with racing fashion and special event headwear. Our ranges include fascinators and racing hats designed for major events such as the Melbourne Cup, Ascot, Derby Day and other race meetings.
In addition to our ready-to-wear collections, we also create individually made headpieces for mother of the bride and special occasions. These bespoke designs allow customers to obtain truly unique millinery for weddings and formal events.
Millinery Brands Created by Cupids Millinery
Cupids Millinery Melbourne is also the creator and home of recognised millinery brands including Fillies Collection and Max Alexander.
Each brand offers a distinct style and price point, allowing boutiques to curate collections that suit their customers while maintaining consistent quality and design.
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Fillies Collection presents exclusive Australian-made fascinators and racing hats known for elegant styling and attention to detail.
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Max Alexander offers stylish and accessible millinery designed for boutiques seeking fashionable headwear at attractive price points.
Together these brands provide retailers with a wide range of options for racewear, special occasions and everyday fashion.
Supplying Boutiques and Retailers
Cupids Millinery works with boutiques and retailers across Australia and internationally, supplying wholesale fascinators, fashion hats and headpieces designed to perform well in store.
Our focus is on creating value-for-money millinery products that combine quality materials, distinctive design and reliable supply for our retail partners.
Retailers interested in stocking our collections can apply for wholesale access to view the full catalogue and pricing.
Our Melbourne Millinery Studio
All our designs are created by experienced milliners in our Melbourne studio. Using quality materials and traditional techniques, we produce distinctive hats and fascinators designed to perform beautifully in store.
Common Questions About Cupids Millinery
Yes. We produce individually made headpieces for mother of the bride and special occasions in addition to our ready-to-wear collections.
Yes. Cupids Millinery supplies wholesale fascinators, fashion hats and special occasion headwear to boutiques in Australia and internationally.
Cupids Millinery is the creator of the Fillies Collection and Max Alexander millinery brands, both supplied to boutiques and retailers.
Many of our designs are proudly made in Australia. Cupids Millinery holds an official Made in Australia licence recognising our commitment to local manufacturing.
Cupids Millinery Melbourne has been designing and manufacturing millinery since 1963 and remains a family-owned Australian business.
